Privacy Policy

Privacy Policy of 2FLOW

Last update: 20/08/2025 – Version 03.25

1. Who we are and contact details

This Privacy Policy describes how ToSwim899 S.r.l. Società Benefit, located at Corso Castelfidardo 30/A, 10129 Turin (TO), Italy, VAT No. 12220540012 (“ToSwim”, “we”), collects, uses, stores and protects the personal data of users who use:

• the mobile application 2FLOW (“App”),

• the website www.toswim.io (“Site”),

• services connected to third-party devices, such as the EEG Muse device.

For any questions or to exercise your rights: privacy@toswim.io

2. Scope of application

This Privacy Policy applies to all users of the App and Site (athletes, coaches, teams, ambassadors, visitors). It does not apply to third-party services (e.g., Muse, external websites) which have their own privacy policies.

3. Types of data collected

Data Category Main Use Retention Period Legal Basis
Registration Data
(name, surname, email, date of birth, gender, password)
Account creation and management, access to services Until account deletion or 24 months of inactivity Contract
Usage Data
(saved routines, preferences, in-app interactions)
Content personalization and usage statistics 24 months Consent
EEG Data
(brainwaves via Muse, pseudonymized)
Personalized feedback, mental training 12 months (extendable with consent for research) Explicit Consent
AI Data
(analysis and suggestions from algorithms)
Exercises, assessments, personalized routines 12 months Consent
Technical Data
(IP, device ID, logs, crash reports)
Security, technical maintenance, app improvement 12 months Legitimate Interest
Marketing Data
(communication preferences, newsletters, push)
Sending personalized communications Until withdrawal of consent Consent
Contractual/Legal Data Tax and legal obligations According to law (10 years for invoices) Legal Obligation

4. Data Collection Methods

Data is collected through:

  • Direct input by the user (e.g., registration, self-assessment)

  • Bluetooth connection with the Muse device

  • Automatic collection (e.g., logs, technical data)

  • Third-party services (e.g., AI analysis via OpenAI)

 

5. Purposes and Legal Bases

PurposeLegal Basis
Service provisionContract
Personalization and analysisConsent
Security and improvementLegitimate interest
Marketing and communitySeparate consent
Legal obligationsLegal requirement

6. Use of EEG Data

  • EEG data is not considered health data, but rather bioelectrical parameters.

  • It is encrypted and pseudonymized before being shared with technology partners.

  • It is used to generate personalized feedback and routines (e.g., for focus, calm, resilience).

7. International Data Transfers

Data may be processed in:

  • EU

  • USA

  • UK

  • Latin America

Safeguards include:

  • Standard Contractual Clauses (SCCs) of the European Commission

  • Technical protections (encryption, pseudonymization)

  • Regular audits of suppliers

8. Data Retention

Data TypeRetention Period
Account DataUntil voluntary deletion or after 24 months of inactivity
EEG Data12 months (extendable with explicit consent)
Technical/Log Data12 months
Marketing DataUntil withdrawal of consent
Legal/Contractual DataAccording to applicable law (e.g., 10 years for invoices)

9. Sharing with Third Parties

  • No data is sold.

  • Data may be shared with:

    • Technical providers (e.g., cloud, hosting, AI platforms)

    • Business partners (only with user consent)

    • Legal consultants (if required by law)

10. User Rights

Users have the right to:

  • Access, correct, and delete their data

  • Restrict or object to data processing

  • Receive their data in a portable format

  • Withdraw consent at any time

Additional Rights by Region:

  • USA (CCPA/CPRA): Right to opt-out of data sale, non-discrimination

  • Brazil (LGPD): Right to anonymization, review of automated decisions

  • UK (UK GDPR): Same rights as under EU GDPR

11. Minors

  • The app is not intended for children under 16 without explicit parental consent.

12. Security and Risk Management

Measures include:

  • Data minimization: only necessary data is collected

  • Encryption: data encrypted in transit and at rest

  • Pseudonymization: EEG/AI data without direct identifiers

  • Restricted access: only authorized staff can access personal data

  • Periodic audits: regular checks on security systems

Breach Policy

In the event of a data breach:

  • The Supervisory Authority will be notified within 72 hours

  • Affected users will be informed without undue delay

  • Corrective actions will be taken immediately

13. Cookies

  • The site uses technical, analytics, and marketing cookies

  • Users can manage cookie preferences via:

    • Cookie banner

    • Browser settings

14. Policy Changes

  • This Policy may be updated periodically.

  • In case of major changes, users will be notified via:

    • App

    • Website

    • Email

15. Contacts

  • Email: privacy@toswim.io

  • Supervisory Authority: Garante Privacy (Italy)

  • International users: May contact their local authority (e.g., ICO UK, CCPA USA, ANPD Brazil)

ToSwim is for those who see swimming as a journey of growth, seeking balance, awareness, and strength every day.

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© TOSWIM899 S.R.L. SOCIETA’ BENEFIT | Corso Castelfidardo, 30/A – Torino